All posts by Geraldine Hopkins

How to Find Your Target Audience

When I first started out in marketing, I thought traffic was everything. I wanted to be as big as companies like HubSpot. Just look at the image above and you’ll see how many visitors they are getting. They generate 29.61 million visitors a month from 11.74 million people. And those visitors produce roughly 10 billion … Continue reading How to Find Your Target Audience

Reward Based Crowdfunding vs. Equity Crowdfunding

Crowdfunding can be a great option for funding a business, if you run a successful campaign.  The problem is, though some campaigns are very successful, many are not.  It helps to understand the different options available. Which Option is Best for Your Business: Reward Based Crowdfunding or Equity Crowdfunding? There are many benefits to crowdfunding, … Continue reading Reward Based Crowdfunding vs. Equity Crowdfunding

Standard Industry Classification Codes in a Recession – Which Get You Denied?

Standard Industry Classification Codes in a Recession – Which Will Get a Business Funding Denial? Do you know which Standard Industry Classification codes in a recession will get you denied? A Standard Industry Classification – SIC Code – may or may not be vital for SBA Paycheck Protection Program funding. Yet it is certainly important … Continue reading Standard Industry Classification Codes in a Recession – Which Get You Denied?

13 Amazing Free Chrome Extensions For SEO

Every SEO tool is different. Some have better keyword data, others have better link data, others give better technical suggestions… in other words, there is no perfect tool. And I really mean that, even though I created Ubersuggest for you. Plus paying for a handful of SEO tools can be expensive and isn’t realistic. But … Continue reading 13 Amazing Free Chrome Extensions For SEO

Why You Need Vendors to Build Business Credit

Building business credit is not like building personal credit.  When building personal credit, you simply do the things you do every day and your credit score builds passively.  You do not have to do anything special to start or build personal credit. You can just open accounts, make purchases, pay them off, and your score … Continue reading Why You Need Vendors to Build Business Credit

New comment by krashidov in "Ask HN: Who is hiring? (March 2020)"

Halp | Boulder, CO Or Denver, CO | Onsite or Remote possible | Halp.com Halp is a conversational helpdesk system. We built an entirely new internal helpdesk system architected around conversations, not emails. We launched about 10 months ago and our usage has been crazy. As a developer, it’s been really fulfilling building a product … Continue reading New comment by krashidov in "Ask HN: Who is hiring? (March 2020)"

How to Get a Loan for a Business: A Step By Step Plan of Action

When a business already exists, loans are often needed to help it grow. How to get a loan for a business growth is a little different than when you first get a loan to start your business.  In some ways, it is easier. In others, it is more complicated. For example, you already have your … Continue reading How to Get a Loan for a Business: A Step By Step Plan of Action