Tag Archives: Analytics

New Funding Opportunity to Strengthen Outbreak Response through Data, Forecasting, and Analytics

The Centers for Disease Control and Prevention (CDC) launched a new Notice of Funding Opportunity (NOFO) through the Center for Forecasting and Outbreak Analytics (CFA) to establish an outbreak response network for disease forecasting to support decision makers during public health emergencies.

Marketing Analytics: Everything You Need to Know To Start Leveraging it Today

When’s the last time you attempted to make a recipe in the dark? I’d venture to guess you’ve never done so. It’s unnecessary and reckless. Would you be surprised to learn, then, that more than 60 percent of companies have ignored marketing analytics data when making marketing campaign decisions? Just like making a recipe in … Continue reading Marketing Analytics: Everything You Need to Know To Start Leveraging it Today

Marketing Analytics: Everything You Need to Know To Start Leveraging it Today

When’s the last time you attempted to make a recipe in the dark? I’d venture to guess you’ve never done so. It’s unnecessary and reckless. Would you be surprised to learn, then, that more than 60 percent of companies have ignored marketing analytics data when making marketing campaign decisions? Just like making a recipe in … Continue reading Marketing Analytics: Everything You Need to Know To Start Leveraging it Today

An In-Depth Guide to Google Analytics 4

NOTE: On June 8, 2022, Christopher Coomer, VP of Data, Analytics, and Insights at NPD, will cover the essentials of GA4 in a short presentation. This will be followed by an extensive Q&A session with webinar host Will Francis of DMI. Register here. Those who attend will receive a free follow-up guide to help them transition … Continue reading An In-Depth Guide to Google Analytics 4