Tag Archives: Lessons

A New History Of Trump's Presidency Reveals Lessons For The Future

Susan Glasser and Peter Baker are veteran political journalists who closely covered Donald Trump’s rise years in the oval office. He as the New York Times chief White House correspondent, she as a staff writer for The New Yorker. Yet, the husband-and-wife team felt there was more to know – more the American public should … Continue reading A New History Of Trump's Presidency Reveals Lessons For The Future

7 Marketing Lessons Learned from Billion Dollar Companies You’ve Never Heard Of

You’ve heard of Apple, Facebook, Microsoft, Google, and even Amazon. It doesn’t matter where you live in the world, the chances are you have heard of those companies. But have you ever heard of Danaher, Fortive, AmerisourceBergen, Centene, or Archer Daniels Midland? I bet you haven’t heard of any of those companies. These companies aren’t … Continue reading 7 Marketing Lessons Learned from Billion Dollar Companies You’ve Never Heard Of

4 Content Marketing Lessons Bob Ross’ “Happy Little Trees” Can Teach You

People who grew up in the 1980s and 1990s can’t possibly not know who Bob Ross is. His trademark afro hair and his “happy little trees” were all the rage, turning the “Joy of Painting” … The post 4 Content Marketing Lessons Bob Ross’ “Happy Little Trees” Can Teach You appeared first on Paper.li blog.

7 Marketing Lessons from Eye-Tracking Studies

With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and heat maps can reveal some startling insights into increasing conversions (and avoiding sales killers) that can benefit every business. Here are 7 important eye-tracking studies that give a sneak peek into common browsing patterns and elements of human … Continue reading 7 Marketing Lessons from Eye-Tracking Studies

30 Lessons After 30 Million SEO Visitors

As you can see from the screenshot above, I’ve driven 30 million visitors to my website from SEO. Technically it’s more, but who’s counting. What’s funny, though, is I barely look at my traffic, even as Google continually rolls out algorithm updates. I know that sounds contradictory because if you are an SEO, why wouldn’t … Continue reading 30 Lessons After 30 Million SEO Visitors

30 Lessons After 30 Million SEO Visitors

As you can see from the screenshot above, I’ve driven 30 million visitors to my website from SEO. Technically it’s more, but who’s counting. What’s funny, though, is I barely look at my traffic, even as Google continually rolls out algorithm updates. I know that sounds contradictory because if you are an SEO, why wouldn’t … Continue reading 30 Lessons After 30 Million SEO Visitors