Tag Archives: Profiling

Bryan McCormack Talks With Fox40 Regarding Raley’s Racial Profiling Case

Bryan J. McCormackMcCormack & Erlich San Francisco, CA (Law Firm Newswire) April 29, 2019 – Supermarket chain Raley’s was recently sued in Sacramento County Superior Court for the termination of three security personnel who complained of racial profiling at its grocery stores in Sacramento, California. One security officer, Candace Alston, appeared with her attorney Bryan … Continue reading Bryan McCormack Talks With Fox40 Regarding Raley’s Racial Profiling Case

What is Psychometric Profiling for Marketing?

Here’s a question for you: How well do you know your customers?  I ask because the better you understand your customers, the more effectively you can reach them. If you know what makes them tick and what influences their individual buying decisions, you can adapt your marketing strategy to increase conversions. The answer? Psychometric profiling. … Continue reading What is Psychometric Profiling for Marketing?

Bryan McCormack Talks With Fox40 Regarding Raley’s Racial Profiling Case

Bryan J. McCormackMcCormack & Erlich San Francisco, CA (Law Firm Newswire) April 29, 2019 – Supermarket chain Raley’s was recently sued in Sacramento County Superior Court for the termination of three security personnel who complained of racial profiling at its grocery stores in Sacramento, California. One security officer, Candace Alston, appeared with her attorney Bryan … Continue reading Bryan McCormack Talks With Fox40 Regarding Raley’s Racial Profiling Case