Tag Archives: Influencer

Influencer Mom Guilty of Lying About Attempted Kidnapping

The issue of race is divisive enough in this country without attention-seekers falsely accusing people of color of serious crimes. But at least one perpetrator is getting their comeuppance, and it’s making headlines in Wine Country. Katie Sorensen, a white social media “mommy influencer” from Sonoma, was convicted of one count of filing a false … Continue reading Influencer Mom Guilty of Lying About Attempted Kidnapping

Influencer Marketing for Small Businesses

You know that today’s market demands every advantage you can get for your organization to succeed. So what can you do to gain an edge? Dive into the world of influencer marketing. Influencer marketing for small business is one of the most powerful marketing methods available for small companies. With more than 4.26 billion social … Continue reading Influencer Marketing for Small Businesses

Become An Influencer Using These 19 Easy Steps

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. But how? Why? In this article, we’ll go over how I became one and how to become an influencer in your own field. 1. Start by … Continue reading Become An Influencer Using These 19 Easy Steps

What is an Influencer: Types, Examples, & How Much They Make

If you don’t know what an influencer is, where have you been living for the past decade? Influencers have transformed the way customers and brands use social media. For most brands, they are part of a core marketing strategy that drives awareness, traffic, and sales. Influencers wield a lot of power. If you can get … Continue reading What is an Influencer: Types, Examples, & How Much They Make

Influencer Marketing: Examples and Strategies for 2021

You’ve likely heard the term “influencer” thrown around a lot the last few years. It generates mental images of YouTube stars promoting energy drinks and Instagram stars raving about weight loss supplements. This is called influencer marketing, and it can be a very successful strategy if you execute your campaign correctly. Let’s find out if … Continue reading Influencer Marketing: Examples and Strategies for 2021